Digital Hub Branding

For the Digital Hub MünsterLAND, we created a unified corporate identity for the brand, modernising its external presence and all key marketing materials. This involved updating the existing identity and incorporating new key visuals. The Hub fosters digital innovation across the region by connecting startups, medium-sized companies, IT service providers, and research institutions.

The project aimed to strengthen both internal and external communication. As well as designing print materials, social media graphics, and merchandise, we created flexible solutions for events, trade shows, and Hub spaces in the form of roll-ups, displays, and backdrops. These materials convey content in a targeted, audience-focused way, modernising the Hub’s public image and increasing its overall visibility.

Thanks to a comprehensive communications concept, the reach of events and offerings was significantly expanded within a year, sustainably boosting the recognition and profile of the Digital Hub MünsterLAND.